Sony announced a trade-in and trade-up summertime bonus deal that runs now through September 30, 2017, with up to $500 bonus offer on top of the trade-in value of a working DSLR or mirrorless camera. The bonus deal runs in parallel with instant rebates of up to $200 on the same eligible products.
Sony is also offering limited time 24-month interest-free financing at participating retailers on select Sony imaging products. You can combine all offers to maximum savings. Find the deal at a Sony retailer and read the details at Alpha Universe.
To get the a9, for example, the trade-in value from Amazon on say a 5D Mark IV is $1,800.00 + 500.00 bonus is $2,300.00 off the $4,499.99 list price.
The instant rebates apply to the a7 mark IIs (r, s, and regular a7). So if you traded in a 5D and bought the a7R II, it would cost $899.00.
These are the best deals I’ve seen from Sony. And, remember, you can connect your glass with an adapter like the Sigma MC-11.
Eligible products include the Canon 6D, Canon 6D II, Canon 5D Mark II, Canon 5D Mark III, Canon 5Ds, Canon 5Ds R, Canon 5D Mark IV, Canon 1D Mark IV, Canon 1DX, Canon 1DX II, Nikon D600, Nikon D610, Nikon D800, Nikon D800E, Nikon D810, Nikon D810A, Nikon D750, Nikon D3, Nikon D3s, Nikon D4, Nikon D4s, Nikon D5, Leica M9, Leica M9P, Leica Monochrom, Leica M246, Leica M240, Leica M10, Leica SL, Leica M262, Sony α7, Sony α7R, Sony α7S, Sony α7 II, Sony α7S II, Sony α7R II, Sony α900, Sony α850, Sony α99, and Sony α99 II