The 85 G Master II was released during Kando. It is a next-generation full-frame e-mount lens featuring major enhancements in resolution, size, and autofocus performance.…
News
Sony NFL Technology Partnership
A Sony NFL Technology Partnership was announced this morning, naming Sony as an official technology partner of the NFL and the new official headphones provider.…
Trump Assassination Attempt Photos
Photos of the Trump assassination attempt were taken by news photographers using Sony lenses and cameras. The photographers are now sharing the stories behind how…
Sony ZV-E10 II
The Sony ZV-E10 II launched this morning. Building on its content-creation-focused predecessor, the Sony ZV-E10 II features a 26MP APS-C sensor for enhanced performance and…
Sony PZ 16-50mm
The Sony E PZ 16-50mm launched this morning. Designed for APS-C mirrorless camera sensors, the black f/3.5-5.6 OSS II lens from Sony provides a versatile…
Finding Vivian Maier New Yorker
Finding Vivian Maier New Yorker story is available to read now. Here’s a quote from the article. Though she was unknown as a photographer during…
Double Your Sony Warranty
Double your Sony warranty promotion is available now. The extended limited warranty offer, grants Sony patrons an additional year of coverage, effectively doubling the existing…
Content Authenticity Initiative Member
The Content Authenticity Initiative (CAI) has grown into a diverse community comprising hundreds of creators, technologists, journalists, activists, and thought leaders. Their mission? They will…
New CFexpress TOUGH Cards
New CFexpress TOUGH Cards were announced today. The 480GB and 240GB CFexpress Type B will ship in May and cost $319.99 USD or $199.99. I…
Sony Alpha a9 III Ship Date
Sony Alpha a9 III ship date updated to February 8th. You can preorder now from our friends at B&H, for a suggested retail price of…
