Today, Sony announced the launch of the newest G Master full-frame lens, the lightweight and Compact 35mm F1.4 G. I’m traveling to the mountains for the…

Today, Sony announced the launch of the newest G Master full-frame lens, the lightweight and Compact 35mm F1.4 G. I’m traveling to the mountains for the…
There was a Christmas release from Sony today. It’s about Connecting Images and Imagination. And, doing so with One Mount. The promo page includes a video.…
Check out the Sony Megaladon NFL Setup for the Seattle-Washington game. A Sony a7r IV with a G Master lens attached to a Ronin was…
Marketed to the entertainment industry and for industrial applications, Sony launches a drone project. The teaser text from the release promises AI robotics. Airpeak Elevating…
Mobile by Peak Design is Peak’s 10th Kickstarter campaign. Peak Design has successfully delivered 9 Kickstarter campaigns for a total of $32.4M. With this launch,…
A recently uploaded video shows Sony AI from 1960. Already in 1960, Sony’s Founder, Masaru Ibuka envisioned AI as the future of electronics. 60 years…
I just got information that in addition to Prime Day sales this week on Sony Alpha cameras and lenses, that the discounts will be available…
Sigma today introduced a new telephoto macro lens, the 105mm for Sony E Mount. The introduction was shared live, starting at 9:17 in the video below.…
Just a quick news item from last week: Sony Venice now IMAX certified. Sony received word that IMAX have launched a new program called “Filmed in…
I asked Philosopher AI: What is the best mirrorless camera? The response is below….. Let’s start by examining what is a mirrorless camera. A mirrorless…