Sony Holiday Promos highlights are available now. Fired up from attending the Alpha One II launch (preorder now for $6499), I’m happy to share these…
sony lenses
Creative Space New York
Creative Space New York was announced this week. On Alpha Universe Join our extraordinary community of visual creators live and in-person at 548 West in…
New Sony Imaging Promotions
New Sony Imaging promotions are available today. I’m thrilled to share these brand-new promotions from Sony Imaging. Many of these products are now available at…
85 G Master II Released
The 85 G Master II was released during Kando. It is a next-generation full-frame e-mount lens featuring major enhancements in resolution, size, and autofocus performance.…
Sony NFL Technology Partnership
A Sony NFL Technology Partnership was announced this morning, naming Sony as an official technology partner of the NFL and the new official headphones provider.…
Trump Assassination Attempt Photos
Photos of the Trump assassination attempt were taken by news photographers using Sony lenses and cameras. The photographers are now sharing the stories behind how…
Mark Weir’s Mind
Mark Weir’s mind is covered by PetaPixel this week. His nickname “the professor” is well-earned too. Mark Weir has been my go-to source for everything…
Sony Firmware Update Dropped
Sony firmware update dropped this week. It contains more than 45 updates for the Alpha 1, Alpha 9 III, Alpha 7S III, and Alpha 7…
24-50mm F2.8 G Zoom
Introducing the Sony FE 24-50mm F2.8 G standard zoom lens, marking Sony’s inaugural inclusion of a full-frame F2.8 standard zoom lens within the esteemed G…
Sony Camera Lens Promotions
Sony camera and lens promotions are happening now through October 15. The deals are listed below are available from online retailers like our friends at…
