An Alpha 1 Firmware Update has been released. The main thing about this firmware update is the long awaited small, medium, and large RAW settings.…
sony mirrorless
New Sony APS-C Lenses
New Sony APS-C lenses are launched today. I’ve been shooting with them for the past two weeks. Each offers a wide angle. One is a…
Sony Vlog Challenge 2022
The Sony Vlog Challenge 2022 is happening now. Find all the details here. The theme of this challenge is the Power of Good. Here’s a…
Chrome 2022 Niko Camera Collection
The Chrome 2022 Niko Camera Collection launched just after I posted on two new Sony lenses. Those G Masters and my Alpha 1 ($6500 at…
Sony 24-70mm Mark II
Earlier this morning, Sony 24-70mm Mark II was announced. It’s shipping six years after the first G Master. Back then, Sony wanted to make a sharp…
Upgrade to Capture One Pro
Earlier this week, an upgrade to Capture One Pro was announced. After the launch, my friends at Capture One posted 7 reasons why you should…
Sony 16-35mm F4 G
Earlier this morning, Sony Electronics announced the 16-35mm F4 G. It is the lightest constant F4 wide-angle power zoom lens. Spring always brings a lot. Chirping birds,…
Sony World Photography Awards
The Sony World Photography Awards 2022 have announced their finalists and shortlists for this year’s awards. There are some amazing images taken by the finalists.…
Sony and Canadian Press
Sony and The Canadian Press—the largest press organization in Canada—announce that The Canadian Press has made Sony Electronics their sole provider. This announcement follows on…
a7 IV Warm Fuzzies
a7 IV Warm Fuzzies as uploaded by Atolo Visuals. In this video, Kitty says one of the reasons she likes Sony is that everyone has…