What we also learned in the RX10III event today is that Sony’s Digital Imaging revenue is up 9%, fixed costs are down 10%, and profit contribution to the company is up 19%. That’s what investing in market-changing innovation like mirrorless does. In this screenshot from the presentation, we see after weakening demand, consumers are buying step-up cameras again too.
…My daily shooter is Sony A1 with a vertical grip and various Sony lenses attached like the FE 20mm F1.8. Find more gear recommendations in our shop. As an Amazon Associate I earn from qualifying purchases.