Next Up NAB

After attending the launch of the a9, we’re at NAB next with reports to follow. It’s gonna be an interesting show—Sony will have a huge presence with a hot new still camera and promising breakthroughs in video production too.

Here I am using the a-9 in our first impressions, hands-on edit.

Sigma: The wait is over. Shop e-mount primes.

Sony’s emphasis at NAB is the studio business with a list of presentations and demos in their booth.

  • Sony‘s live production ecosystem
  • Production workflow and the cost of doing business
  • Practical cinematography with Alister Chapman
  • Sony‘s ecosystem for HDR live production
  • HDR in non-real time production
  • Sony‘s vision for the IP connected future
  • Media solutions that reach the Cloud
  • NavigatorX – More than asset management: workflow orchestration

They’re livestreaming too with this tip about what’s coming.

This year, Sony transforms your productions and on-air look. We’re presenting breakthroughs in Advanced Imaging, HDR, IP Live and Media Solutions. And our main stage will feature a line-up of can’t-miss presentations. To make the most of your time at NAB Show, visit Sony.

Here’s a loop of what to expect.

My daily shooter is Sony a9 with a vertical grip and various Sigma lenses attached like the 14mm 1.4 Art. Find more gear recommendations in our shop.