USA Today Reviews the Sony Rx10 III

Writing for USA Today, Jefferson Graham reviews Sony’s RX10 III. My take on Sony’s megazoom camera was published by Shutterbug earlier this month. Mr. Graham and I agree it’s a great zoom, with a high price tag compared to other cameras in the category, but as a fan of Sony, I think the premium is worth it for the image quality. Especially, in the step-up market, where a photographer wants better photos than their smartphone provides.

It’s got everything a photographer could dream of, in a semi-compact body that’s bigger than smartphone or point and shoot, but way lighter and smaller than a bulky DSLR. There’s the full range of focal lengths, manual controls, fast focus and terrific video quality that records in 4K ultra-HD resolution, and has built-in image stabilization to steady the shot.

My daily shooter is Sony a9 with a vertical grip and various Sigma lenses attached like the 14mm 1.4 Art. Find more gear recommendations in our shop.