This morning in New York, Sony announced the a7r IV with next-level performance. Like, the focusing power of the a9 in a high-res model. Above all,…
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RX100 III Video Creator Kit
Sony announced the new RX100 III Video Creator Kit, a bundle designed for run-and-gun vlogging and video content creation. The Kit (on Amazon for $698) features…
Sony Real-Time Tracking AF Settings
Real-Time Tracking AF Settings has many options. My colleague Ryan Mense put together a video and post explaining how he uses Recall Custom Hold. I…
Nikon Z6 and Z7 Recall for IBIS Issue
There is Nikon Z6 and Z7 recall for an IBIS issue. A “technical service advisory” was quietly announced. It effects the Z6 and Z7 cameras.…
How to Update Sony a7 III/a7R III Firmware version 3.0
Sony a7 III/a7R III Firmware version 3.0 is out and here’s how to update it. Plug in camera, turn on. Make the USB sure it’s…
Sony Announces Be Alpha Female Winners
There are winners in Sony’s Be Alpha Female announcement today, but more importantly, Sony is addressing the industry’s gender gap. That topic, David Schloss addressed…
Hands On in the Desert with Sony’s Basic Model: a7 III
Photographers should expect more from their cameras and Sony’s basic model, the a7II, refers to what they can get for $2000. After the launch, I…
Live from the Sony a7R III Launch
Happening live now, the #SonyAlpha presser for the #A7Riii follow. What you need to know is the Sony a7R III is for just about everyone, and…
Hands On Review: Sony 100mm F2.8 G Master
When Sony launched its latest lens during WPPI, the PR copy indicated it was the most bokeh-est yet. Having just shot with the lens, at…
Snow Day!
It doesn’t snow in Seattle, much at all….when it does, the town pretty much shuts down. And, so are we to get out there and…