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El Rey Short Film

Sony FX3 Is Now Shipping

by DL Byron Published March 15, 2021March 15, 2021

The Sony FX3 is now shipping in the US. B&H has them in stock. So does Amazon and a camera store near you for $3398.…

Mills Named Photographer of The Year

Sony-Shooting, Pulitzer Winning New York Times Photographer Doug Mills Named Photographer Of The Year And Wins Six Major Awards

by DL Byron Published March 3, 2021March 5, 2021

Doug Mills named Photographer of the Year. There is no shortage of photojournalists using Sony’s Alpha cameras to capture their images (the Associated Press went…

#BeAlpha Live Online February

#BeAlpha Live Online February

by DL Byron Published February 24, 2021

News about the first #BeAlpha Live online February event crossed my desk today. The TLDR is it’s a full, free day of photography event. And, includes live…

Sony Wins The Big Game

Sony Wins The Big Game With Alpha 1 and Venice

by DL Byron Published February 9, 2021February 9, 2021

With Alpha 1 and Venice, Sony wins the big game. A relatively dull Super Bowl was a visual triumph. While the Pandemic-Era Super Bowl lacked…

Mark Galer Sony A1

Mark Galer Sony A1 Photos

by DL Byron Published February 4, 2021

As the embargo lifts on stills, Mark Galer Sony A1 photos are the first ones you should see. Mark demonstrates what the Sony mirrorless flagship…

Sony Holiday Promos Highlights:

Unboxing the Sony A1 by a Sony Artisan

by DL Byron Published January 29, 2021January 29, 2021

Watched Drew Geraci a Sony Artisan Unboxing the Sony a1. Just launched, the a1 marks a new era in imaging. Also see the sample images…

Sony Alpha 1 Camera Marks a New Imaging Era

by DL Byron Published January 26, 2021

There are several worlds firsts and so much to share about the new Sony Alpha 1 camera, I’ll get to the highlights right away. Sony…

Lightweight and Compact 35mm F1.4 G

Lightweight and Compact 35mm F1.4 G

by DL Byron Published January 13, 2021January 13, 2021

Today, Sony announced the launch of the newest G Master full-frame lens, the lightweight and Compact 35mm F1.4 G. I’m traveling to the mountains for the…

Last Photo of the Year

The Last Photo of the Year 2020

by DL Byron Published January 4, 2021January 4, 2021

The last photo of the year is the one I least expected to take. It’s of a EA-18 G Growler taking off minutes before the Great Conjunction.…

Visual Story an App

Visual Story an App for Sony Shooters

by DL Byron Published December 1, 2020December 1, 2020

Sony just released Visual Story an App for Sony shooters that automatically uploads images to the cloud and utilizes AI to sort them: rejects to…

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