This morning in New York, Sony announced the a7r IV with next-level performance. Like, the focusing power of the a9 in a high-res model. Above all,…
photography
FE 35mm F1.8 Prime Announced
A Sony FE 35mm F1.8 prime lens was announced today. The 35 1.8 joins their E-Mount lens lineup. The compact, lightweight 35 provides excellent edge-to-edge…
RX100 III Video Creator Kit
Sony announced the new RX100 III Video Creator Kit, a bundle designed for run-and-gun vlogging and video content creation. The Kit (on Amazon for $698) features…
WPA-Style Posters of Our National Parks
I just bought a Discovery Pass. These WPA-style posters of our National Parks are well timed. Rob Decker is a photographer and graphic artist. He…
Sigma 35mm is on Sale for $649
The Sigma 35mm is on sale for $649. The sale runs now through June 24th. That’s $250 off the regular price of $899. The lens…
Nikon Z Autofocus Adapter for Sony E
The adapter geniuses at TechArt have developed a Sony E – Nikon Z autofocus adapter. Mirrorless cameras and adapters go together like peas and carrots.…
Sony Real-Time Tracking AF Settings
Real-Time Tracking AF Settings has many options. My colleague Ryan Mense put together a video and post explaining how he uses Recall Custom Hold. I…
Panasonic S1H Bores Me: YouTube
I’ve got enough work to do with Sony’s cameras and lenses, so don’t pay much attention to what their competitors are doing. But…the Panasonic S1H…
Sony VENICE Shoots at 90FPS in 6K
Sony opened their new Digital Media Production Center in Hollywood. In addition, they took the opportunity to announce the newest firmware update for the VENICE…
Step Up To Sony Sales Event Starts Now
Sony has just announced their summer sales event, called Step Up To Sony. The sale discounts some of Sony’s most popular cameras with savings of…
