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Sony 50mm F1.2 G Master

Sony 50mm F1.2 G Master Lens is their 60th

by DL Byron Published March 16, 2021March 16, 2021

The Sony 50mm F1.2 G Master has been announced. It is the 60th lens in the E-Mount lineup. Stunningly sharp and amazingly fast, Sony shooters should…

Sony Holiday Promos Highlights:

Sony A1 Setup Guide

by DL Byron Published March 11, 2021March 11, 2021

My friend Colby Brown has published a Sony a1 setup guide that I’m reading now. My a1 ($6498 from B&H)  just arrived and once set…

Depth of Field Conference

Depth of Field Conference by B&H

by DL Byron Published March 5, 2021

The Depth of Field Conference by B&H is coming this Sunday and Monday, March 7-8. The conference offers lots of education, information, and deals. Sign…

Mills Named Photographer of The Year

Sony-Shooting, Pulitzer Winning New York Times Photographer Doug Mills Named Photographer Of The Year And Wins Six Major Awards

by DL Byron Published March 3, 2021March 5, 2021

Doug Mills named Photographer of the Year. There is no shortage of photojournalists using Sony’s Alpha cameras to capture their images (the Associated Press went…

#BeAlpha Live Online February

#BeAlpha Live Online February

by DL Byron Published February 24, 2021

News about the first #BeAlpha Live online February event crossed my desk today. The TLDR is it’s a full, free day of photography event. And, includes live…

El Rey Short Film

Sony Announces the FX3 Cinema Camera

by DL Byron Published February 23, 2021February 23, 2021

This morning, Sony announces the FX3 cinema camera. Like the Rx1R II, the FX3 (and a1) is a statement from Sony on what forms mirrorless…

Sony Spring Sale 2021

Sony Spring Sale 2021: $1000 off Bodies

by DL Byron Published February 8, 2021February 8, 2021

It’s February and the Sony Spring Sale 2021 has started. With a major product announcement a week ago, you’d expect Sony to lower prices on…

Sony Alpha 1 Images

Sony Alpha 1 Images Now Available

by DL Byron Published January 26, 2021

Following the launch earlier today, Sony Alpha 1 images are now available. Of note, is the never-before seen frame of a ski jumper that happened at…

Sony Alpha 1 Camera Marks a New Imaging Era

by DL Byron Published January 26, 2021

There are several worlds firsts and so much to share about the new Sony Alpha 1 camera, I’ll get to the highlights right away. Sony…

Connecting Images and Imagination

Connecting Images and Imagination with One Mount

by DL Byron Published December 25, 2020December 25, 2020

There was a Christmas release from Sony today. It’s about Connecting Images and Imagination. And, doing so with One Mount. The promo page includes a video.…

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