Last week in San Diego, Sony announced the new APS-C enthusiast camera, the a6400, and as is becoming increasingly typical, some press rushed to publish…
sony cameras
a6400 The Best Vlog Ever
A camera like the just-released a6400 is in the domain of YouTubers and they’ve already had much to say about it. One of them, Ted…
Sony a9 Image Quality Improvement
Where I noticed the Sony a9 image quality improvement is after a couple days of rain in San Diego, the sun came out and lit up…
Sony a6400 Launched in San Diego
The Sony a6400 launched in San Diego at the company’s headquarters. Their newest camera brings a number of enhancements in autofocus performance, subject tracking and…
Be Alpha Community Event During CES
Next month there’s a Be Alpha Community Event at CES. If you’re in town for the massive electronics trade show, I recommend you attend. Open to the…
Be Alpha SF
East Coast, West Coast….After rocking Brooklyn (see below), the #bealpha roadshow is in San Francisco this weekend. RSVP for a spot. And, read my recap from…
Eye-AF with Face Detect: Sony’s Killer Feature
Sony’s killer feature is Eye-AF and along with that, Face Detect. In his latest YouTube upload, my friend Patrick Murphy-Racey describes how he got the…
Market Share Percentage Shows Sony’s Full Frame Sales Leadership
Last week Sony dropped the bombshell that they’ve held the number one position in the full-frame interchangeable lens market in the United States this entire…
Sony #BeAlpha in Brooklyn
The most remarkable thing about spending the weekend in Brooklyn shooting with Sony was repeatedly hearing how Nikon and Canon have never put on an…
Bloomberg: Sony is Winning the Camera Market
In a $3.2 billion a year market, much is at stake Bloomberg reports and “Sony is now in a position to try and grab more…