Last week in San Diego, Sony announced the new APS-C enthusiast camera, the a6400, and as is becoming increasingly typical, some press rushed to publish…

Last week in San Diego, Sony announced the new APS-C enthusiast camera, the a6400, and as is becoming increasingly typical, some press rushed to publish…
A camera like the just-released a6400 is in the domain of YouTubers and they’ve already had much to say about it. One of them, Ted…
Where I noticed the Sony a9 image quality improvement is after a couple days of rain in San Diego, the sun came out and lit up…
The Sony a6400 launched in San Diego at the company’s headquarters. Their newest camera brings a number of enhancements in autofocus performance, subject tracking and…
Next month there’s a Be Alpha Community Event at CES. If you’re in town for the massive electronics trade show, I recommend you attend. Open to the…
East Coast, West Coast….After rocking Brooklyn (see below), the #bealpha roadshow is in San Francisco this weekend. RSVP for a spot. And, read my recap from…
Sony’s killer feature is Eye-AF and along with that, Face Detect. In his latest YouTube upload, my friend Patrick Murphy-Racey describes how he got the…
Last week Sony dropped the bombshell that they’ve held the number one position in the full-frame interchangeable lens market in the United States this entire…
The most remarkable thing about spending the weekend in Brooklyn shooting with Sony was repeatedly hearing how Nikon and Canon have never put on an…
In a $3.2 billion a year market, much is at stake Bloomberg reports and “Sony is now in a position to try and grab more…